Strategic Sales Leadership™
Leading for Sales Performance and Results©
Strategic Sales Leadership (SSL) is a comprehensive program that focuses on the task and interpersonal skills required to successfully lead high performing teams in the health care, pharmaceutical, or medical devices industry.
Realistic and practical, it involves pre-program assessments and preparations and post-workshop Plans of Actions that are then monitored for results.
In the Pre-program assessment phase, participants complete two 360-degree independent assessments of visionary and transformational leadership behaviors and competencies, plus one questionnaire related to functional sales leadership knowledge, problem-solving and decision-making.
These assessments and questionnaire will help them pinpoint their own strengths and weaknesses and set a better, strategic course for their sales organizations.
After the Workshop, at three 30-day intervals, follow up feedback is gathered from the participants as to how well their Plans of Action were implemented. This allows for further coaching, where required, and important feedback to the corporation as well.
Learning Objectives:
- Assess one's own effectiveness in each of the 10 Levers of successful Strategic Sales Leadership
- Identify which skills and levers to improve upon to impact one's effectiveness as a sales manager and leader, and how to build upon current strengths
- Anticipate the impact of improved effectiveness on the sales organization and performance results
- Return to the job ready to improve and monitor one's own effectiveness as a strategic sales leader
Audience: Chief Sales Officers, VPs of sales and marketing, National Sales Managers, Regional Sales Managers, 2nd line sales managers, and Business Unit Managers
Level: Advanced
Duration: 3 days
